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Brewing Conversations with Deeksha- Founder of ShowCraze

The creative spirit is an elusive muse of good and sometimes great ideas. When the creative spirit stirs, it animates a style of being: a lifetime filled with a desire to innovate and explore new ways of doing things.

And with such creative ideas and dream fulfilling attitude, the new age young entrepreneurs are changing the game for their generation with their out of the box thinking, leadership qualities and execution styles and taking the Indian Entrepreneurship to the next level. Today I am interviewing one such young entrepreneur who created a platform to bring out the undiscovered talents and work on it further.

Showcraze App
Source: NewsAurChai Media

Deeksha Sharma, a Chartered Accountant and working with one of the big fours, came up with a divergent thinking to explore the talent of people and launched an app called ShowCraze. Well honestly, how many of us really find time to rekindle our hobbies that we were so attached to? In this to and fro momentum of life when we need a little space for ourselves, Deeksha and her team launched an amazing interest based event app, ShowCraze- a platform which promotes and reignite the passion for hobbies and interests.

Showcraze Founder Deeksha Sharma
Source: NewsAurChai Media

After completing the high school from Amity International School, Noida, Deeksha started with her CA preparation. And while studying for CA final, she herself felt drifted apart from the activities that she used to participate in. “There was a point where I was completely frustrated and felt that I had lost touch with myself. Earlier I was into dance, arts, languages, debates and now I had completely given up on that”, said Deeksha. The worries and frustrations drove her to sketch down a rough plan that will help her and others to pursue the long forgotten activities again. “I immediately discussed the noted plan with my friends at work. They not only liked the idea but also encouraged me to go ahead with it” added Deeksha.

Deeksha Sharma Showcraze
Source: NewsAurChai Media

Hailing from a finance background, the financial strategy was well sorted out by Deeksha and other sections were handled well by the team. The team includes Suraj Rathor, Co-founder of ShowCraze and Ayush Singhal who all come from the same workplace. Ashish Jindal, Co-founder of Codeyeti designed the app and Ankit Sharma Co-founder of Social Scoop took up the marketing field.

Talking about the app, Deeksha elaborated the concept of ShowCraze, “People can participate in a number of online contests and events according to their interest like dancing, writing, poetry, acting, filmmaking to name a few. Mentoring will get easy here as one can learn here and what more, one can mentor also. Also, people with similar interests can meet up and collaborate at jam spaces that we will be providing and know about the events happening nearby.”Learning, mentoring and participating- all served on one plate!

“We want to challenge people to pursue their interest and promote their talent to any extent” quoted Deeksha. With a full-time job, running a startup is no less than a challenge for them but dedication and passion nullify every hardship. Currently, they are looking for new talents for promotion, organising offline events and handling the technical department including boosting the app downloads. Deeksha believes that if one has the passion for something, then one should do it and the best will follow. So if one needs to experiment with their talent and work passionately towards it, then ShowCraze is the apt platform for them; easy and entertaining. After all, it is said that talent hits a target no one else can.

It was really nice talking to Deeksha and know about the app. We the team of NewsAurChai wish Deeksha & her team all the best for the future.

Download the app here!

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For More such inspiring startup stories click on ChaiPeCharcha 

Ashmita Halder

From Noida. A personal style and life blogger. An avid traveller by passion. Bibliophile. Observing, writing & pushing boundaries are the positives vibes in me. A strong believer with surreal thoughts. Admire the bohemian tribe, the makers of music, art, dreamers of dreams, wanderers, wit, and humour. Like the company of the insightful and irrelevant minds who make me forget my phone. A great fashion enthusiast.

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