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‘Beyond Scraps’: Express Your Emotions Creatively

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‘Beyond Scraps’: Express Your Emotions Creatively

As every order here is customized, Anjana the founder of 'Beyond Scraps' is open to her customers’ various ideas and will immediately get to work to turn them into a reality.

Feba M. Abraham by Feba M. Abraham
November 8, 2020
Reading Time: 3min read
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‘Beyond Scraps’: Express Your Emotions Creatively

“After so much of research, I finally settled with the name ‘Beyond Scraps’, meaning something more than the scraps used in crafting.”(Image Source: Instagram @beyond_scraps)

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Anjana Esther Easo, the founder of ‘Beyond Scraps’, is working as a Software Developer in Kerala and loves the art of crafting. Her Instagram page, ‘Beyond Scraps’, was started on June 1, 2020, to keep herself engaged and as a source of relaxation from her regular work life. Little did she know that her page would receive positive responses and her passion for creating new things will grow even more.

View this post on Instagram

Explosion box with photos and chocolates Customized . . . DM for orders🥳 #chocolates #photos #explosionbox #artandcrafts #craft #birthday #gift #friendsforever

A post shared by Beyond Scraps (@beyond_scraps) on Sep 4, 2020 at 11:29pm PDT

In an interview with Feba M Abraham from News Aur Chai for the VoLocals campaign, we see how the budding sole proprietor smoothly manages her business. When asked about the name of the business, Anjana said she had a hard time finding a unique one. “After so much of research, I finally settled with the name ‘Beyond Scraps’, meaning something more than the scraps used in crafting,” said Anjana. She even wanted her logo unique, so she took it upon her and created with something resembling arts and crafts. Thought the initial investment leaned a bit to the higher end, she told that the ultimate objective is to make people happy through her creations.

View this post on Instagram

Customized Scrapbook for Farewell❤️ . . . DM for orders. #scrapbooking #artandcrafts #crafts #friends #gift #forever

A post shared by Beyond Scraps (@beyond_scraps) on Aug 27, 2020 at 6:40am PDT

Anjana is organized when it comes to planning and prioritizing her works. She proportionately divides her daily time between her office life and business life. Whenever she receives a large number of orders, she will sit late night to cater to it.

As every order here is customized, she is open to her customers’ various ideas and will immediately get to work to turn them into a reality. The customers are free to inform Anjana of how they want their gifts to look like and the delivery date. “For example, if the event is a birthday, an anniversary or a farewell, they will ask me what sort of gift should be gifted to make the person concerned happy. I will suggest some, based on their need they will give their approval. Hence, none of the products will look the same,” said Anjana.

View this post on Instagram

Customized Explosion Box with Photos – Anniversary Themed . . . #explosionbox #explosionboxwithphotos #anniversarygift #redblack #artandcrafts #craftlover #personlised #giftsforhim #forever

A post shared by Beyond Scraps (@beyond_scraps) on Jul 14, 2020 at 12:39am PDT

Out of all the arts and crafts created by her, the following two items are in high demand:-
Scrapbook

View this post on Instagram

Customized Scrapbook for Parents . . . DM for orders😊

A post shared by Beyond Scraps (@beyond_scraps) on Sep 16, 2020 at 8:56am PDT

Explosion Box (with photos and chocolates)

View this post on Instagram

Explosion box with Photos- Customized for Baby . . . DM for orders… #artandcrafts #explosionbox #babygifts #customized #giftbyparents #yellowblue #birthdayboy #crafts #passion #giftideas

A post shared by Beyond Scraps (@beyond_scraps) on Sep 6, 2020 at 4:34am PDT

The business name speaks for itself when it implies that the items here are beyond scraps. The products are not completely made from scraps, and she reuses cardboards and boxes. Other craft materials are mostly purchased from shops or Instagram pages. She does refer to YouTube videos and Pinterest to gain some useful tips, but rarely; mostly Anjana rely on her creative skill to make each product.

Her family is her greatest support! During such times when she is unable to pack her final products, her father extends his help by making the boxes to fit the crafted item, and he is the one who primarily takes care of the packaging aspect. Her mother gives her ideas and advice on how she can improve her product. Meanwhile, her brother is the one who promotes and stands strong as her constant motivation.

View this post on Instagram

Customized Jar . . . #artandcraft #artandcrafts #jar #artwork #clayart #painting🎨 #bharani #diyproject #roses #clay @aswathy_nidhin_

A post shared by Beyond Scraps (@beyond_scraps) on Aug 2, 2020 at 3:03am PDT

Customers usually place their orders through Instagram and WhatsApp. The promotion part is taken care of by her friends, as they putting up social media statuses and stories. They also refer her page to their friends; thus, word of mouth plays a vital role in her growth. When asked about the delivery part, she told that if it is long distance, then the items will be couriered and if it is nearby, then she manages to make sure that the customers get their ordered items.

View this post on Instagram

Earring Stand Customizable upto 20 earrings . . . #icecreamsticks #sticks #craft #diyprojects #earringstand #earings #silvercoated #customizable

A post shared by Beyond Scraps (@beyond_scraps) on Jul 23, 2020 at 10:37pm PDT

Considering the future of the business, Anjana said, ”As it is my passion, I want to continue my business as long as it may go, she wants to continue her business alongside her profession.”

Check out her page for customized and neat arts and crafts.


Share your business stories with us by sending an e-mail to [email protected] and stand a chance to be featured on our campaign.

Tags: Beyond ScrapsCustomized GiftsPersonalized GiftsScrap ArtistScrapsVocal for Locals
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#Ireland #BankOfIreland #BOI #NewsAurChai #NewsInPictures #PhotoJournalism #News #BreakingNow #BreakingNews #TrendingNews #TrendingNow #NewsWithNAC
  • #KadakUpdate: According local administration, political parties, student organizations, or farmer unions could hold protests in the region and that may have an "adverse effect" on the prevailing peaceful situation.
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#Lucknow #NewsAurChai #NewsInPictures #News #TrendingNews
  • Should You Really Watch Wanda Vision? ~ @NewsAurChai
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Link In Bio
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Article by @rushikadavve 
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#WandaVision #MarvelStudios #Marvel #Wanda #Vision #Hollywood #MarvelUniverse
  • Bigg Boss: Love-Hate Relationship With Indian Audience ~ News Aur Chai
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https://bit.ly/3dTfsvl
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Article by Atharv Unale
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#BiggBoss #SalmanKhan #Rubika #RakhiSawant #ColorsTV #RahulVaidya
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